Mike Potter, the managing director of the Abbott Mead Vickers Group
contract publishing company, Redwood, has picked up the 1998 Marcus
Morris Award for outstanding achievement in the magazine publishing
market.
Potter won the award for his pivotal role in developing programme
publishing and customer magazines.
The presentation was made by Terry Mansfield, the managing director of
the National Magazine Company, at the Periodical Publishers
Association’s chief executives’ conference.
The award was established by the PPA to commemorate the contribution of
Marcus Morris OBE, who founded the Eagle before becoming the editorial
and then managing director of the National Magazine Company.
On accepting the award, Potter said: ’Marcus Morris was definitely a
hero for me. And, in hindsight, I can see now that he broke the rules
and did something really different.
’That’s certainly what I’ve always tried to do and in pioneering
customer magazines and opening up the idea of magazines linked to
television programmes, I hope that Redwood has made an original and
positive contribution to today’s publishing world.’
Potter started his magazine career in 1971 when he joined Haymarket
Publishing.
He subsequently became the publishing director of Campaign and Marketing
before setting up Redwood Publishing in 1982 with the former editor of
the Daily Express, Christopher Ward.