Powell and Hopkins take on Karmarama roles

Karmarama has made two hires to support its international accounts.

Richard Powell: leaves BBH Singapore
Richard Powell: leaves BBH Singapore

Richard Powell, the head of content at Bartle Bogle Hegarty Singapore, has been hired as a managing partner to lead accounts including Blinkbox.

Michelle Hopkins, 180 Amsterdam’s client services director, joins as the head of project management.

Both roles have been newly created to support Karamrama’s growing work for international clients, including global activity for Costa, pan-European brand films for Honda motorcycles and a global digital campaign for Tullamore Dew.

Powell was the content director at BBH London from 2005 to 2009 before joining the Singapore office.

Hopkins will be in charge of project management across Karmarama. She joined 180 Amsterdam in 2005 as the head of project management and rose to client services director in 2010. She previously worked at Mother.

Ben Bilboul, the group chief executive of Karma Communications Group, said: "As we take on more international briefs, we’ve started to look further afield for new hires to help add more diversity to our management team."