Power 100 2018: Saskia Meyer, Fever-Tree

Meyer joined Fever-Tree in 2007 as only its second employee. The mixer brand’s popularity has helped it overtake Schweppes in supermarket sales and its share price has more than doubled since the start of 2017. In the past year, Meyer has launched the brand’s first national out-of-home campaign and bagged the Queen’s Club tennis tournament title sponsorship.