Power 100 2021: Claire Sadler, British Heart Foundation

Executive director, marketing, fundraising and engagement, British Heart Foundation.

Claire Sadler (Picture: Bronac McNeill)
Claire Sadler (Picture: Bronac McNeill)

Sadler joined BHF in January 2021 following a restructure. Since then she has been developing a vision of the future and uniting separate teams. The ex-Direct Line marketer also appointed PHD and Saatchi & Saatchi to handle media and creative, respectively. Sadler quickly turned to the latter Publicis agency for a hard-hitting film on CPR that reunited the charity with ex-footballer Vinnie Jones, after Denmark player Christian Eriksen’s life was saved by the technique during a Euro 2020 match. A forthcoming campaign will highlight the power of science to save lives. 

Take me back to the main Power 100 list


You have

[DAYS_LEFT] Days left

of your free trial

Subscribe now

Become a member of Campaign

Get the very latest news and insight from Campaign with unrestricted access to campaignlive.co.uk , plus get exclusive discounts to Campaign events

Become a member

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an Alert Now