Premier Magazines names Reader's Digest man as new director

- Nick Handley, the UK ad sales director at Reader's Digest has joined contract publishing company, Premier Magazines, as business development director.

- Nick Handley, the UK ad sales director at Reader's Digest has joined contract publishing company, Premier Magazines, as business development director.

Handley joins Premier after a five year stint with Reader's Digest, where he worked in both European and UK positions. Prior to Reader's Digest, Handley spent five years at Leo Burnett as international media manager and later director of international media resources.

At Premier, Handley will be responsible for extending a range of contract titles which already includes British Airways' magazine, High Life, the Asda Magazine and VM magazine for Vauxhall.

In addition ,he will work on building Premier's role as a website content provider following the company's successful co-operation with Think Inc on the development of the Rolls Royce and Bentley site.





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