Princess Charlotte's birth prompts flurry of royal baby ads

When it comes to advertising your brand on the back of a real-time event, few opportunities come any bigger than the birth of a royal baby.

Warburtons: celebrates the birth of Princess Charlotte
Warburtons: celebrates the birth of Princess Charlotte

And this Bank Holiday weekend was no exception after the arrival of Princess Charlotte, the Duke and Duchess of Cambridge’s second child, on Saturday.

Brands including British Airways, Coca-Cola, Nissan and Warburton all got in on the act with images created for a social media audience.

There were an estimated 1.5 million tweets mentioning the royal baby between Saturday and Monday. 

British Airways

Churchill

Coca-Cola

Krispy Kreme

Nissan

Notonthehighstreet.com

Warburtons

This article was frst published on www.campaignlive.co.uk


Recommended

Become a member of Campaign from just £51 a quarter

Get the very latest news and insight from Campaign with unrestricted access to campaignlive.co.uk , plus get exclusive discounts to Campaign events

Become a member

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an alert now

Partner content