PUBLIC SECTOR, UTILITIES AND CHARITIES 03: Teen Road Safety - My House

Shades of the movie The Sixth Sense are evident in this hard-hitting spot promoting teenage road safety as the ghost of road accident victim Tom walks unseen past his grieving friends, family and girlfriend. Children are normally the main target of road safety campaigns but road accidents are the biggest killer of 12- to 16-year-olds in the UK. The spot - shot on a grey day in South West London - avoids the blood and guts to show teenagers who they would leave behind.

United Kingdom

Product/client: Teen Road Safety

Agency: D'Arcy

Warwick Building

Kensington Village

Avonmore Road

London W14 8HQ

UK

T: +44 20 7751 1800

F: +44 20 7592 1049

Creative Director: Nick Hastings

Art Director: Andy Bunday

Writer: Jon Lilley

Agency Producer: Alexandra Dondelinger

Production company: Gorgeous Enterprises

23/24 Greek St

London W1V 5LG

UK

T: +44 20 7287 4060

F: +44 20 7287 4994

email: gorgeous@gorgeous.co.uk

Director: Chris Palmer

Producer: Suza Horvat

Director of Photography: Ben Seresin

Post-production company: Play

32 Great Portland Street

W1R 3DE

UK

T: +44 20 7439 8088

F: +44 20 7439 7348

Editor: Paul Watts, Quarry

Music: Simon Boswell

Flame Artist: Tom Sparks

Sound Design: Johnnie Burn, Wave

Topics

Become a member of Campaign

Get the very latest news and insight from Campaign with unrestricted access to campaignlive.co.uk , plus get exclusive discounts to Campaign events

Become a member

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an alert now

Partner content