Airlines have cottoned onto the fact that safety videos can be another marketing channel, and now Qatar Airways has launched its own version with the Barcelona football team.
Shot around Barcelona's Nou Camp stadium, the safety video shows football fans buckling up in their seats, a referee interrupting a game as his phone goes off and football fans swooning for oxygen as Barcelona star Gerard Pique walks into Arrivals.
Brand: Qatar Airways
Agency: 180 Amsterdam
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