Qatar Airways "the FCB holiday" by 180 Amsterdam

Qatar Airways has teamed up with players from FC Barcelona for a new campaign. 180 Amsterdam created the ad, in which the footballers are shown horsing around in various destinations all over the world as The Beach Boys' I Get Around plays in the background. The global campaign includes TV, digital and print elements. In 2014, Qatar Airways appointed J Walter Thompson to handle its global advertising account.

Become a member of Campaign from just £88 a quarter

Get the very latest news and insight from Campaign with unrestricted access to , plus get exclusive discounts to Campaign events

Become a member