The Guardian has started the new millennium with a wave of
commercial appointments, all effective from 1 January.
Alison Hall moves from the advertising department, where she was head of
planning and research, to become deputy marketing director. Hall joined
The Guardian in 1990 as a planner, moving up to group head two years
In 1994 she was promoted to advertising planning manager and two years
later to head of planning and research.
Deputy managing director Carolyn McCall said: ’Alison has been a key
contributor to the advertising department’s success over the last few
years. Her involvement has resulted in innovative client initiatives and
record-breaking revenues from the sales teams.’
Andre McGarrigle has been promoted from planning group head to replace
Hall as head of ad planning. He has an agency background and joined The
Guardian as a planner in 1996.
Niall Murdoch moves out of the marketing department, where he was
marketing manager, to a new position exploring internet opportunities
’beyond the company’s current activities’.
He will work outside of Guardian Unlimited, the paper’s online
operation, and will report directly to McCall.
Murdoch joined the marketing department in 1993 and was promoted to
brand manager in 1995 and marketing manager in 1997. Previously, he was
a planner at CGT advertising.
Marketing director Stephen Palmer is looking for two marketing managers.
Karen Byrne has been promoted to brand manager for The Guardian and
Siobhan Carr takes on the same role for The Observer.
Rhiannon Griffiths becomes research manager in the brand research unit.