The title, formerly a magazine for the Tate Gallery's 40,000 members, was taken over by Conde Nast, publisher of GQ, Vogue and Vanity Fair, at the beginning of the year.
Tate is being relaunched as a bi-monthly general arts title, which will be sold on newsstands, as well as being sent to Tate Gallery members, and will carry consumer advertising for the first time.
Louis Vuitton, Paul Smith, Gucci, Prada and Armani have placed ads in the first issue, alongside Chanel, Becks, Issey Miyake, Peugeot and Renault.
Robert Violette, an arts book publisher who has produced works on Damien Hirst, Jeff Koons and Gilbert and George, is editor and publisher of the title.
He is supported by associate editor Liz Jobey, formerly editor of Granta. Zoe Manzi, formerly of Dazed & Confused, is assistant editor.
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