REVIEW: Hilton International appoints WWAV Rap Collins

Hilton International has appointed WWAV Rapp Collins to handle its

through-the-line advertising and media buying task for the UK and

Ireland. The move has resulted in the incumbent, The Morgan Partnership,

being driven into liquidation - the account provided a third of the

agency's income. The client has also appointed Conrad Advertising to

handle regional advertising and direct response work for the individual

hotels. - Marketing.