REVIEW: Marketing and advertising news in the week’s press ..

John Nicolson is relinquishing his role as the marketing director of Scottish Courage and the chairman of Beamish to take a central strategic role within its parent company, Scottish & Newcastle. Nicolson will become the corporate development director, reporting to Brian Stewart, Scottish & Newcastle’s group chief executive. Nicolson will be succeeded by Collin Wood, the trading director, North. - Marketing Week

John Nicolson is relinquishing his role as the marketing director

of Scottish Courage and the chairman of Beamish to take a central

strategic role within its parent company, Scottish & Newcastle. Nicolson

will become the corporate development director, reporting to Brian

Stewart, Scottish & Newcastle’s group chief executive. Nicolson will be

succeeded by Collin Wood, the trading director, North. - Marketing

Week



The Independent Television Commission has ruled that the takeover of the

HTV Group by United News and Media is not against the public interest.

The ITC assessed the takeover and invited public comment. It noted that

the takeover would not affect the number of newspapers circulating

within the ITV region. - General release



Gabi Baron, Premier Beverages’ marketing director of three months, has

left the company by mutual agreement. Baron’s brief was to boost the

growth of the company’s beverage brands and she was responsible for the

appointment of Saatchi & Saatchi to handle Typhoo. - General release



Chris Evans’ assistant, Holly Samos, has been recruited by Gossard to

promote its Ultrabra range. Evans is appealing for listeners to his

Virgin breakfast show to come up with slogans for the ads, and the name

of the creator of the chosen slogan will appear on the poster. - General

release



Carat Business has won the pounds 10 million pan-European media account

for Apple Computer Europe following a two-way shoot-out with Optimum

Media Direction, the European media arm of Omnicom. TBWA International

recently won the creative account after a pitch involving Bartle Bogle

Hegarty and Leagas Delaney. - Marketing.



Don Cruickshank, the director-general of OFTEL, has called for tighter

regulation of British Sky Broadcasting to ensure it sells programmes on

fair terms. Cruickshank, who steps down from his post next spring,

called for BSkyB to be barred from using its sports and movie channels

to force other distributors to supply its other channels to viewers. -

Financial Times



Harlequin Mills & Boon, the publisher of romantic fiction, is attempting

to scotch its old-fashioned image by pitching its novels as contemporary

reading in its latest national poster campaign through Davies Little

Cowley. The pounds 1 million campaign, which broke on Monday, carries

the slogan: ’Mills & Boon. Makes any time special.’ - General

release



Bruce Burnett, Trebor Bassett’s marketing director, has lost his job in

a management restructure. Burnett’s role is to be merged with that of

sales director to create a new role, although it is not known what will

happen to John Tweedale, the sales director. - Marketing Week



British Sugar is reviewing its advertising account, which includes

Silver Spoon, out of DMB&B. The company is reported to be working with

the Advertising Agency Register and to have drawn up a shortlist that

consists of three agencies. - Marketing Week



Filofax is courting controversy with a Christmas campaign that purports

to show God’s personal organiser. The ads, which also feature the

fictional entries of Tarzan, Scrooge and Alfred Hitchcock, will be

placed on London bus routes and underground sites. They were created

originally for the Dutch market by the Amsterdam based agency, BSUR. -

General release



Procter & Gamble is to relaunch Old Spice aftershave to reach a younger

audience. The aftershave, to be called Old Spice Whitewater, will be

repackaged and advertised with a TV campaign through Euro RSCG Wnek

Gosper. - The Express.



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