REVIEW: Marketing and advertising news in the week's press

Car advertising is ignoring consumer needs and car manufacturers are losing out, according to the RAC Foundation's chief executive, Edmund King. A survey has found that only 3 per cent of car ads in newspapers and magazines look at safety features. - The Guardian.

Car advertising is ignoring consumer needs and car manufacturers are losing out, according to the RAC Foundation's chief executive, Edmund King. A survey has found that only 3 per cent of car ads in newspapers and magazines look at safety features. - The Guardian.



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