B&Q has handed the pounds 10 million launch of its e-commerce website, DIY.com, to its incumbent agency, Bates UK. The move comes after a three-way pitch against BMP DDB and WCRS. General release.
REVIEW: Marketing and advertising news in the week's press
B&Q has handed the pounds 10 million launch of its e-commerce website, DIY.com, to its incumbent agency, Bates UK. The move comes after a three-way pitch against BMP DDB and WCRS. General release.
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