Cake will handle the above-the-line and online advertising for E4, Channel 4's new digital entertainment network. The business is said to be worth between pounds 5 million and pounds 10 million. Marketing.
REVIEW: Marketing and advertising news in the week's press
Cake will handle the above-the-line and online advertising for E4, Channel 4's new digital entertainment network. The business is said to be worth between pounds 5 million and pounds 10 million. Marketing.
