REVIEW: Marketing and advertising news in the week's press

Pretty Polly has parted company with TBWA/London after four years. The split is said to be the result of the lingerie brand's decision to abandon above-the-line ads. The company, which spent pounds 500,000 in the UK last year, is not expected to look for another agency until the summer. - Marketing.

Pretty Polly has parted company with TBWA/London after four years. The split is said to be the result of the lingerie brand's decision to abandon above-the-line ads. The company, which spent pounds 500,000 in the UK last year, is not expected to look for another agency until the summer. - Marketing.



Topics