The Unilever-backed teenage site Wowgo has ceased trading just months after its launch in June. The company had recently appointed Publicis's former marketing manager Melinda Chandler as the site's marketing manager. The site's founding partners - Michael Gold, the founder of GGT Advertising, and David Pellar - were chairman and chief executive respectively. - Marketing Week.
REVIEW: Marketing and advertising news in the week's press
The Unilever-backed teenage site Wowgo has ceased trading just months after its launch in June. The company had recently appointed Publicis's former marketing manager Melinda Chandler as the site's marketing manager. The site's founding partners - Michael Gold, the founder of GGT Advertising, and David Pellar - were chairman and chief executive respectively. - Marketing Week.