REVIEW: Marketing and advertising news in the week's press

Unilever Bestfoods has appointed Bartle Bogle Hegarty to the

international creative account for its olive oil brand Bertolli. The

account is said to be worth pounds 30 million globally. BBH won the work

in a pitch against Ogilvy & Mather and McCann-Erickson. Unilever is

looking to launch the product as a global brand. - General release.

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