REVIEW: Prudential shortlists five agencies

Prudential has shortlisted five agencies to pitch for its

advertising task worth £3.5 million. The agencies that will

compete for the account are BMP DDB, D'Arcy, TBWA/London, Publicis and

WCRS. The incumbent agency, Abbott Mead Vickers BBDO, is not repitching.

- Marketing Week.

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