REVIEW: Saga keeps Mediaedge:cia after review

Saga, the provider of products and services for the grey market, has kept Mediaedge:cia on its £7 million media planning and buying task, following a review. As well as the £7 million above-the-line spend, Saga has said it will put a further £5 million into a below-the-line marketing drive. - General release.


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