The campaign kicked off this week with Ewan McGregor offering exclusive photos from the book 'Long Way Round', which recounts his motorcycle trip across Asia with his friend Charley Boorman.
Every day until Christmas, a different star will be uncovered on the Amazon homepage. Other people to be featured are Robbie Williams, Paul McCartney, Nigella Lawson and Jools Holland.
Jamie Oliver will reveal whom he would invite to his fantasy Christmas dinner, while 'Little Britain' stars David Walliams and Matt Lucas discuss their comedy influences.
Robin Terrell, managing director of Amazon.co.uk, said: "We've been offered incredible access to the UK's leading celebrities. As a result we have a fantastic line-up of very exciting celebrity exclusives which will, from November 1, transform the site into a celebrity advent calendar."
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