Thinking about brands or products generally, what do you think is the
greatest British brand ever?
Marks & Spencer 4%
British Airways 2%
HP Sauce 2%
Mars Bar 2%
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Cadbury came second, named by 13% of people. US-owned Heinz was cited as third, proving once again that many people think of foreign brands as British. Mars Bar, created in the UK, but part of US-owned Mars Incorporated, was named by 2% of people.
Other brands named include Virgin, Jaguar, Marmite, the BBC, British Airways, HP Sauce and Mini. But in spite of Jubilee fever, the Royal Family was named by just 1% of people.
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