The agency worked with Ryanair in 2014 on a project basis and created the Irish budget airline’s first pan-European campaign in April. Ryanair had previously not used an ad agency for more than 20 years.
Kenny Jacobs, the chief marketing officer at Ryanair, said: "We’ve got a lot of exciting innovation to communicate in the next two years. Dare helped us to have a good year in 2014 and we’re excited to be working with them as we look to build on that growth."
Ryanair’s media account is handled by MediaCom. The company spent £6.7 million on media in 2014, according to Nielsen.
Toby Horry, the executive partner at Dare, said: "Ryan-air is an incredible company that has prospered at a time when many other airlines have been struggling. There’s no other airline in the world that has such potential."