Sainsbury's "Halloween 2018" by Wieden & Kennedy London

Sainsbury's gets spooky and silly in its animated ad for Halloween.

A pumpkin tormented by the supermarket’s Halloween products lip-syncs the 1990s TV theme tune Round the Twist. Wieden & Kennedy London worked with Mark Waring, the animation director from Wes Anderson’s 2018 film Isle of Dogs, to create the spot. Designer and model maker Andy Gent, the puppeteer from the same film as well as Fantastic Mr Fox, crafted the pumpkin. The work was created by Ben Shaffery and Max Batten. 

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