Remember that feeling when you were a kid and unwrapped the Best! Present! Ever! on Christmas Day?
That is the feeling Samsung wants to recreate for adults who are lucky enough to unwrap a Quantum dot TV.
The work drives viewers to www.bestpresentever.com. There they can create a film that will drop a massive hint to their nearest and dearest, telling them what they really want for Christmas, which of course would be a giant telly.