AgencyBBH New York
The spot, by BBH NY, shares the message that "work is better with play."
Samsung’s short film, "Work Is Better With Play," follows a mother as she gears up for an important presentation with the help of her Samsung Galaxy Tab S7/7+. Like many moms these days, she multitasks throughout the day, taking breaks to make pancakes and play video games with her son. Instead of distracting her, playtime inspires her to create a new design using the tablet. The spot, which is set to the classic song "Don’t Rain on My Parade," ends with mom ready to tackle the day all over again.