San Miguel "Rich list" by Pablo

San Miguel's integrated marketing campaign has been created in partnership with the Discovery Channel and features men and women sharing their aspirational stories.

The first film features marine photographer Göran Ehlmé.

The activity will run on social channels, a specially created Discovery Channel website, advertorials, a printed supplement in The Guardian and the brewer's website.

Topics

Become a member of Campaign from just £78 a quarter

Get the very latest news and insight from Campaign with unrestricted access to campaignlive.co.uk , plus get exclusive discounts to Campaign events

Become a member

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an alert now

Partner content