The #Waterway Santander Cycle Ride rewards individuals who hire a Santander bike and ride it along Regent's Canal.
Those who snap a photo of themselves somewhere along the canal and upload it to either Twitter or Instagram using the hashtags #SantanderCycles and #Waterway before 16 August, will be in with a chance to enjoy the experience.
One winner will be selected, and they will be able to bring one friend along with them for the ride, which will last 30 minutes.
Additionally, participants will be automatically entered in a grand prize draw to win a four-night holiday for two to Barcelona. The prize package includes return flights, accommodation at a four-star hotel, daily breakfast and dinner on one of the nights valued at up to £200, along with £200 spending money.
The winner of the grand prize will be announced at the end of the eight-week Summer of Cyling campaign.
Entrants will also go in the draw to win one of 10 free 30-minutes Santander Cycle rides and one of 10 copies of the ‘London on Two Wheels’ book
The Summer of Cyling campaign was launched at the end of June with the help of racing driver Jenson Button. Santander is delivering a series of bike-focused events throughout July, August and September as part of the campaign.