Got an idea? Watch out for Campaign and Ocean's digital creative contest and bring it to life.
WCRS has won Cannes Lions for standout digital out of home ads such as "Look at me" for Women's Aid and, this year, "#tankfree" for the Born Free Foundation. Both began as ideas entered into the Ocean Digital Creative Competition, run in association with Campaign. Here, Dino Burbidge, director of innovation & technology, reveals some of the secret sauce in the WCRS process.