Simon Marshall, Ogilvy-One’s regional client services director on
its pan-European American Express business, has been lured to the
below-the-line specialist Publicis Dialog, where he takes up the
managing director position.
Reporting to John Wisbey, the agency’s chief executive, his task will be
to head operations and oversee a growing portfolio of accounts.
At Ogilvy One, Marshall led the 16-strong American Express team in
London, the central hub of American Express’ European marketing
operations. Marshall was also responsible for co-ordinating activity
across other European countries.
Since the direct marketing outfit of Publicis Group opened its doors in
spring 1998, senior personnel have passed through them at a rapid
Wisbey is Publicis Dialog’s third chief executive in just over a
Marshall succeeds the previous managing director, Dianne Canady, who
left in March 2000 to set up her own company.