Skoda "I've gotta be me" by Fallon London

Skoda's new campaign is a music video starring Paloma Faith, The Kingdom Choir, Lady Leshurr, Alexis Ffrench and The Sherlocks.

The brand asked each artist to interpret Sammy Davis Jr’s 1968 song I’ve Gotta Be Me in their own style. The ad was shot by music video director Henry Scholfield through Caviar, who has worked with Dua Lipa, Wiley, Sean Paul and Idris Elba.