Sky "Netflix on Sky Q" and "VIP" by Brothers & Sisters

Idris Elba appears in a pair of new ads for Sky promoting the introduction of Netflix on the Sky Q service, and loyalty programme Sky VIP.

In the Sky Q spot, Elba jumps back and forth between Sky and Netflix shows, illustrating the platform's new, easy access navigation. In the other he's joined by other celebs including Emilia Fox, Freddy Flintoff and Jamie Redknapp, who play "Team VIP", a crack squad of Sky special agents, tracking down loyal, long-standing customers to present them with a series of rewards.