Sleuth: Barbie ditches Ken for Oz hunk

That was the headline in Sleuth's newspaper of choice, The Sun, a couple of weeks ago. It was a shock - theirs was one of the most solid relationships in Toy Town, you know, spanning a whopping 43 years and pivotal to the emotional development of generations, Sleuth's included. But after we'd overcome our initial upset, the guilt kicked in.

Because although the Currant Bun says B (we feel can call her that; we have a collection and know her pretty well) was fed up with Ken for not making an honest woman of her, Sleuth strongly suspects the split was caused by P&I uncovering her career as a dominatrix, in full bondage gear (in January 2003, to be precise).

Sleuth is wracked - Ken is a hero, brave, good and strong, but maybe he just couldn't handle B's alter-ego?

Looking on the positive side, at least B is already loved up with new man Blaine.


Become a member of Campaign from just £78 a quarter

Get the very latest news and insight from Campaign with unrestricted access to , plus get exclusive discounts to Campaign events

Become a member

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an alert now

Partner content

8 ways that media can drive ecommerce


Job description: Marketing co-ordinator

10 takeaways from a decade of DOOH