SmartFocus expands US presence with Condon appointment

LONDON - SmartFocus has opened a division in the United States to support its partners in North America, and has recruited Will Condon as vice-president for business development and technical consultancy.

Condon will work from SmartFocus Inc's base in Stamford, Connecticut, providing technical support and consultancy on SmartFocus's Intelligent Marketing software to the company's partners.

They include ACNielsen, BeNow, Datamentors, Astech Intermedia, Blitz Database Marketing and CCG.

Condon has more than 20 years' experience in database marketing, direct marketing and data management. Prior to joining SmartFocus, he was a business consultant for Fair Isaac.

He has also worked for Harte Hanks as director of applications consulting and Saztec International as vice-president of direct marketing services.

Jonothon Butters, strategic partnership director at SmartFocus, said: "As our marketing service partner base continues to grow, our investment in new people to support this success will increase."

Butters is also director of new-business development of the US division.

If you have an opinion on this or any other issue raised on Brand Republic, join the debate in the Forum.