Snickers 'cctv' by Abbott Mead Vickers BBDO

Mr. T is giving more young men a dressing-down through a new viral campaign created by Abbott Mead Vickers BBDO.

A series of short films shows the A-Team star keeping a watchful eye over the conduct of the British public through a set of CCTV cameras.

The footage will appear on, and the site will also offer feature a shop your mate competition, which allows users to upload similar footage of their friends committing unmanly acts to win a series of prizes.

Video 1: teaser

Video 2: park