Sony Consumer Electronics 'Auto-Tune the Panel' by 180 Los Angeles
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Advertiser
Sony -
Agency
180 LA -
Sector
Consumer Goods, Media / Entertainment Brands, Digital brands and Television brands -
Exposure
United States
Justin Timberlake is one of the recognisable faces in this new viral work for Sony Electronics by 180 Los Angeles.
The campaign works around the existing content from the Sony Panel of Experts campaign.
A Facebook app was created in conjunction with the viral spot that allows users to Auto-Tune
their status.
