Sony 'foam city' by Fallon

After months of online chatter, Fallon's Sony "foam city" ad has been released, pushing the latest Handycam and Cybershot ranges.

The campaign sees downtown Miami flooded with 460m litres of foam by a machine that generates over 2m litres of foam every minute.

The ad broke today in Europe, but will not appear on UK TV screens until May 1.