Sorrell reveals 'very different approach' with €300m MediaMonks deal

Sir Martin Sorrell's S4 Capital has agreed to buy Dutch content business MediaMonks in a deal that is strikingly different from how he structured acquisitions at WPP.

by Gideon Spanier
MediaMonks: Sorrell (insert) with agency founders Wesley ter Haar and Victor Knaap
MediaMonks: Sorrell (insert) with agency founders Wesley ter Haar and Victor Knaap

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