Star writers in new campaign for Reveal magazine

LONDON - Celebs enter the fearsome realm of the office workplace in a new TV campaign for The National Magazine Company's Reveal.

Reveal...celebrity writers in new TV ad
Reveal...celebrity writers in new TV ad

The National Magazine Company 'Reveal 2008' by Hurrell Moseley Dawson & Grimmer

The ten executions, created by Hurrell Moseley Dawson & Grimmer, feature eight of the magazine's new celebrity contributors, such as Laurence Llewellyn-Bowen and Martine McCutcheon.

Reveal has rebranded itself as the "celebrity magazine written by celebrities" and the ads are directed by Father Ted's Declan Lowney.

In one spot, the Saturday Kitchen chef James Martin is shown surrounded by swooning women as he describes the qualities of a strawberry.

Another ad shows a receptionist, excited to the point of hysteria, welcoming the team to the Reveal offices on their first day.

The campaign broke on Monday 18 August and will be supported by press and online at handbag.com.