The event is taking place today (3 October) at its Wardour Street branch in Soho. Open to all customers and interested passers-by, a window of the store has been transformed with a visual display reflecting a modern day tea party.
The party is featuring a DJ, neon lighting and a GIF camera booth for customers to capture and share their #TeavanaparTEA experience and they can enjoy free samples of the new range throughout the day. This Thursday (6 October), customers will also be able to claim a free tall size tea of their choice with each transaction from 3pm until 10pm.
The new Teavana hot brewed teas range is available in stores nationwide from 3 October, and includes jasmine pearls, green, black and white teas as well as three tea lattes.
In June, Starbucks unveiled a giant ice sculpture at London's Waterloo Station to celebrate the latest addition to its chilled classics range - the Caffe Americano with milk.
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