Strongbow 'tall order' by St. Luke's

Strongbow, the cider brand, is launching the third execution in its ‘hard graft’ campaign.

The execution created by, St. Luke’s, aims to position the brand as the ultimate refreshing reward for a hard days work. The spot centres on two men delivering a sofa to an elderly lady who lives on the 25th floor of a building. The ad was written by Al Young & Tim Collins and art directed by Julian Vizard. It was directed by James Rouse through Outsider. Post production was by MPC.