Subway "The Big Bang Theory idents" by McCann London

Subway serves up idents with a space and science theme for the brand's sponsorship of The Big Bang Theory.

From 1 February Subway will sponsor all episodes of the US series on E4 – the first time the restaurant has invested in TV sponsorship with Channel 4. The spots animate sandwich ingredients rocketing into space. They were created by Jess Mallett and Lottie Sole at McCann London and directed by Picturesmith. 

Credits

Creative agency
Head of integrated production, EMEA
Executive producer
Business affairs
Agency producer
Co-presidents and CCOs
Creative director
Business directors
Account director
Design director
Production company and director
Production co-producer
Art department
Food stylist
Music/production co/publisher
Music supervisor
Sound design
Sound studio
Media agency

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