Swoon opens pop-up to showcase new branding

Swoon, the online furniture retailer, is using a pop-up shop to showcase its rebranding.

Swoon opens pop-up to showcase new branding

The space is hosting workshops such as flower arranging from online florist Bloom & Wild, and a chance for customers to meet Swoon’s style experts for a free consultation.

Items on show at the pop-up include velvet sofas, drinks trolleys and industrial wooden storage pieces.

The pop-up is open until 29 April in Covent Garden.

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