More Th>n 'brand campaign 2012' by VCCP Partnership

More Th>n has launched its latest ad with Josh Robert Thompson as the voice of "More Th>n Freeman".

By the VCCP Partnership, it shows a man in a car that has veered off the road. The voiceover explains that, with More Th>n, the driver can get a courtesy car, before showing the man driving off happily.

The ad was written by Fred Rodwell, art directed by Andy Parsons and directed by Sara Dunlop through Rattling Stick.