Thomas Cook Airlines "#CatsOnAPlane" by Catch

Thomas Cooks Airlines gets some discerning cats to test the comfort of its Airbus A330 and Boeing 767 in a new online campaign from Catch.

The title of the campaign takes its name from the internet crowdsourced film Snakes on a Plane. The online ads show cats relaxing on Thomas Cook Airlines' newly refurbished fleet, as subtitles imagine what the animals are thinking. The ads are being promoted on Twitter, Facebook and Instagram.