Tony Granger hired as Y&R's global creative director

LONDON - Y&R has appointed Tony Granger, the executive creative director at Saatchi & Saatchi New York, to be its new global creative director.

Granger... new role
Granger... new role

Granger will assume overall control of the network's creative output, and he replaces Michael Patti, who quit the agency in May 2006.

Hamish McLennan, the chief executive of Y&R, said: "He is one of the pre-eminent creative directors in the world. Tony's showing at Cannes last year proves the depth of his experience and his passion for new channels of communication are a great fit with the direction Y&R is going."

Granger moved to the New York office in 2004 following an 18-month stint at Saatchis in London. He joined the Charlotte Street-based company as a replacement for Dave Droga after he was promoted to executive creative director for the network.

During his time at Saatchis in New York, the agency has undergone a creative renaissance, resulting in it coming second in the Most Awarded Agencies in the World in this year's Gunn Report.