The Top 100 Magazines

Skymag kept hold of the top spot, the men's mag sector showed signs of recovery, the BBC's Top Gear posted encouraging growth and OK! outperformed its celebrity rivals.

TOP 100 MAGAZINES BY CIRCULATION
Rank Rank Title/Publisher Total ABC ABC
Dec Jun Dec 2007 Jun 2007
2007 2007
1 1 Skymag
News Magazines 7,262,912 7,034,310
2 2 Sky Sports Magazine (UK)
Haymarket Network 4,393,606 -
3 3 Sky Movies Magazine (UK)
Future Publishing 3,730,558 -
4 4 Asda Magazine
Publicis Blueprint 2,910,280 2,805,052
5 5 Tesco Magazine
Cedar Communications 2,436,491 1,943,767
6 - The National Trust Magazine
National Trust 1,821,846 -
7 6 Sainsbury's Fresh Ideas
Seven Publishing 1,500,218 1,507,766
8 8 TV Choice
H Bauer 1,404,950 1,391,774
9 7 What's on TV
IPC Media 1,386,900 1,422,486
10 9 The Somerfield Magazine
Rare 1,197,371 1,201,700
11 10 Radio Times
BBC Magazines 1,054,184 1,046,601
12 11 Take a Break
H Bauer 1,001,003 1,018,423
13 13 Sky Kids
John Brown 757,102 745,779
14 - Debenhams Desire
Publicis Blueprint 747,251 747,251
15 19 OK!
Northern & Shell 683,451 557,014
16 - Reader's Digest
Reader's Digest Association 661,106 707,140
17 15 Saga Magazine
The Saga Group 651,096 659,104
18 16 Birds
RSPB 608,975 610,801
19 - Source
John Brown 592,575 -
20 20 Glamour
Conde Nast 550,066 544,653
21 17 Closer
Bauer Consumer Media 548,594 570,239
22 - Ford Magazine
Forward 535,470 -
23 18 Heat
Bauer Consumer Media 533,034 558,365
24 21 Chat
IPC Media 519,413 511,510
25 - Blockbuster Preview
Publicis Blueprint 494,500 -
26 22 Cineworld Unlimited
BBC Magazines 480,480 500,700
27 23 Now
IPC Media 470,290 494,229
28 28 New!
Northern & Shell 464,727 442,003
29 29 Good Housekeeping
NatMags 464,041 435,238
30 - Shortlist
Shortlist Media 462,731 -
31 25 Cosmopolitan
NatMags 460,276 450,952
32 27 That's Life
H Bauer 459,634 443,604
33 30 Skymag Ireland
News Magazines 454,283 430,143
34 26 Pick Me Up
IPC Media 426,327 447,100
35 32 Homebase Ideas
Publicis Blueprint 423,330 417,505
36 33 Emma's Diary Pregnancy Guide
Lifecycle Marketing 414,155 409,383
37 - The Vauxhall Magazine
Brooklands Group 410,000 -
38 31 Hello!
Hello! 405,615 419,814
39 35 Village Life
Center Parcs 400,102 400,002
40 36 Your Family
Redwood 392,167 392,950
41 37 Woman
IPC Media 371,351 369,982
42 - ASOS.com
Seven Squared 370,636 -
43 34 Love It!
News Magazines 367,199 400,603
44 38 Woman's Weekly
IPC Media 367,073 369,926
45 47 BBC Good Food
BBC Magazines 365,978 338,395
46 40 The Caravan Club Magazine
The Caravan Club 365,048 -
47 51 BMW Magazine UK
Hoffmann und Campe Verlag 359,246 321,899
48 47 National Geographic Magazine
The National Geographic Society 359,001 355,830
49 46 TV Times
IPC Media 358,511 353,014
50 41 The Garden
RHS Publications 352,323 351,487
51 44 Woman's Own
IPC Media 349,164 344,765
52 52 Woman & Home
IPC Media 336,022 320,022
53 48 Peoples' Friend
DC Thomson 335,486 337,898
54 49 Time*
Time Warner Publishing 335,448 334,165
55 46 Best
NatMags 330,770 340,793
56 50 Marie Claire
IPC Media 330,182 332,705
57 42 Sainsbury's: The Magazine
Seven Publishing 327,637 347,437
58 45 Yours
Bauer Consumer Media 327,072 344,438
59 43 Reveal
ACP-NatMags 326,057 347,257
60 55 Waitrose Food Illustrated
John Brown 318,932 315,861
61 54 Sport
Sport Media & Strategy 317,209 317,093
62 56 FHM
Bauer Consumer Media 315,149 311,590
63 68 Star
Northern & Shell 305,806 254,282
64 53 Look
IPC Media 305,603 318,907
65 67 Slimming World Magazine
Miles-Bramwell 300,314 258,903
66 59 Candis
Newhall Publications 300,147 302,377
67 24 Ikea Family Live
August Media 299,028 -
68 - Motoring & Leisure
Motoring & Leisure Services 294,107 -
69 60 Prima
NatMags 290,118 300,025
70 62 Nuts
IPC Media 270,053 277,269
71 57 Real People
ACP-NatMags 269,376 309,477
72 65 Heritage Today
John Brown 268,054 260,507
73 61 TV Easy
IPC Media 254,669 284,867
74 70 Sky Sports Magazine (ROI)
Haymarket Network 251,867 -
75 64 Company
NatMags 250,075 264,494
76 69 WeightWatchers Magazine
River Publishing 240,842 250,649
77 72 Men's Health
NatMag-Rodale 240,315 238,980
78 58 BBC Gardeners' World
BBC Magazines 238,673 303,448
79 - MQ (Masonic Quarterly)
Grand Lodge Publications 237,688 -
80 74 The Economist - Continental
Europe Edition
The Economist Newspaper 233,455 225,604
81 77 Grazia
Bauer Consumer Media 227,083 220,125
82 75 Red
Hachette Filipacchi 224,208 225,053
83 71 Bella
H Bauer 221,661 247,390
84 78 Vogue
Conde Nast 220,325 220,084
85 73 Ideal Home
IPC Media 214,483 233,630
86 76 TV Quick
IPC Media 211,608 224,799
87 81 Sky Movies Magazine (Ireland)
Future Publishing 209,152 -
88 - Camping and Caravanning
Camping & Caravanning Club 209,042 -
89 - Honda Dream
River Publishing 207,636 -
90 80 Private Eye
Pressdram 207,566 208,945
91 82 Elle (UK)
Hachette Filipacchi 203,435 203,302
92 84 WI Life
National Federation
of Women's Institutes 201,800 -
93 - Computeractive
Incisive Media 200,307 -
94 87 High Life
Cedar Communications 200,298 196,100
95 88 BBC Top Gear Magazine
BBC Magazines 200,286 195,404
96 86 Inside Soap
Hachette Filipacchi 200,045 198,852
97 66 More!
Bauer Consumer Media 200,033 260,331
98 89 Your Toddler
Bounty (UK) 198,918 193,827
99 85 Easy Living
Conde Nast 196,150 200,121
100 83 TV & Satellite Week
IPC Media 195,368 201,532


Rank Rank Title/Publisher Period-on ABC Year-on-
Dec Jun period Dec 2006 year
2007 2007 change (%) change (%)
1 1 Skymag
News Magazines 3.2 7,002,232 3.7
2 2 Sky Sports Magazine (UK)
Haymarket Network n/a - n/a
3 3 Sky Movies Magazine (UK)
Future Publishing n/a - n/a
4 4 Asda Magazine
Publicis Blueprint 3.8 2,743,005 6.1
5 5 Tesco Magazine
Cedar Communications 25.3 2,419,083 0.7
6 - The National Trust Magazine
National Trust n/a 1,709,112 6.6
7 6 Sainsbury's Fresh Ideas
Seven Publishing -0.5 1,473,800 1.8
8 8 TV Choice
H Bauer 0.9 1,353,436 3.8
9 7 What's on TV
IPC Media -2.5 1,437,650 -3.5
10 9 The Somerfield Magazine
Rare -0.4 1,244,715 -3.8
11 10 Radio Times
BBC Magazines 0.7 1,082,338 -2.6
12 11 Take a Break
H Bauer -1.7 1,027,013 -2.5
13 13 Sky Kids
John Brown 1.5 - n/a
14 - Debenhams Desire
Publicis Blueprint 0 747,251 0
15 19 OK!
Northern & Shell 22.7 624,091 9.5
16 - Reader's Digest
Reader's Digest Association -6.5 717,285 -7.8
17 15 Saga Magazine
The Saga Group -1.2 610,771 6.6
18 16 Birds
RSPB -0.3 616,066 -1.2
19 - Source
John Brown n/a - n/a
20 20 Glamour
Conde Nast 1.0 588,539 -6.5
21 17 Closer
Bauer Consumer Media -3.8 614,141 -10.7
22 - Ford Magazine
Forward n/a - n/a
23 18 Heat
Bauer Consumer Media -4.5 598,623 -11.0
24 21 Chat
IPC Media 1.5 537,464 -3.4
25 - Blockbuster Preview
Publicis Blueprint n/a - n/a
26 22 Cineworld Unlimited
BBC Magazines -4.0 524,600 -8.4
27 23 Now
IPC Media -4.8 540,132 -12.9
28 28 New!
Northern & Shell 5.1 456,987 1.7
29 29 Good Housekeeping
NatMags 6.6 463,645 0.1
30 - Shortlist
Shortlist Media n/a - n/a
31 25 Cosmopolitan
NatMags 2.1 455,649 1.0
32 27 That's Life
H Bauer 3.6 464,762 -1.1
33 30 Skymag Ireland
News Magazines 5.6 413,683 9.8
34 26 Pick Me Up
IPC Media -4.6 424,410 0.5
35 32 Homebase Ideas
Publicis Blueprint 1.4 418,465 1.2
36 33 Emma's Diary Pregnancy Guide
Lifecycle Marketing 1.2 408,235 1.5
37 - The Vauxhall Magazine
Brooklands Group n/a - n/a
38 31 Hello!
Hello! -3.4 412,807 -1.7
39 35 Village Life
Center Parcs 0.0 - n/a
40 36 Your Family
Redwood -0.2 395,014 -0.7
41 37 Woman
IPC Media 0.4 388,998 -4.5
42 - ASOS.com
Seven Squared n/a - n/a
43 34 Love It!
News Magazines -8.3 407,914 -10
44 38 Woman's Weekly
IPC Media -0.8 387,098 -5.2
45 47 BBC Good Food
BBC Magazines 8.2 350,391 4.4
46 40 The Caravan Club Magazine
The Caravan Club n/a - n/a
47 51 BMW Magazine UK
Hoffmann und Campe Verlag 11.6 304,567 18.0
48 47 National Geographic Magazine
The National Geographic
Society 0.9 356,206 0.8
49 46 TV Times
IPC Media 1.6 353,014 -5.0
50 41 The Garden
RHS Publications 0.2 353,547 -0.3
51 44 Woman's Own
IPC Media 1.3 356,811 1.3
52 52 Woman & Home
IPC Media 4.7 320,934 6.3
53 48 Peoples' Friend
DC Thomson -0.7 346,962 -3.3
54 49 Time*
Time Warner Publishing 0.4 347,620 -3.5
55 46 Best
NatMags -2.9 340,793 -8.7
56 50 Marie Claire
IPC Media 0.8 334,729 -1.4
57 42 Sainsbury's: The Magazine
Seven Publishing -5.7 382,792 -14.4
58 45 Yours
Bauer Consumer Media -5.0 344,438 -14.7
59 43 Reveal
ACP-NatMags -6.1 345,508 -5.6
60 55 Waitrose Food Illustrated
John Brown 1.0 315,211 1.2
61 54 Sport
Sport Media & Strategy 0.0 - n/a
62 56 FHM
Bauer Consumer Media 1.1 371,263 -15.1
63 68 Star
Northern & Shell 20.3 269,723 13.4
64 53 Look
IPC Media -4.2 - n/a
65 67 Slimming World Magazine
Miles-Bramwell 16.0 255,237 17.7
66 59 Candis
Newhall Publications -0.7 301,309 -0.4
67 24 Ikea Family Live
August Media n/a - n/a
68 - Motoring & Leisure
Motoring & Leisure Services 7.6 337,254 -12.8
69 60 Prima
NatMags -3.3 315,149 -7.9
70 62 Nuts
IPC Media -2.6 295,002 -8.5
71 57 Real People
ACP-NatMags -13.4 311,075 -25.4
72 65 Heritage Today
John Brown 2.9 262,148 2.3
73 61 TV Easy
IPC Media -10.6 293,325 -13.2
74 70 Sky Sports Magazine (ROI)
Haymarket Network n/a - n/a
75 64 Company
NatMags -5.5 264,095 -5.3
76 69 WeightWatchers Magazine
River Publishing -3.9 244,231 -1.4
77 72 Men's Health
NatMag-Rodale 0.6 238,568 0.7
78 58 BBC Gardeners' World
BBC Magazines -21.3 236,207 1.0
79 - MQ (Masonic Quarterly)
Grand Lodge Publications n/a 239,157 -0.6
80 74 The Economist - Continental
Europe Edition
The Economist Newspaper 3.5 226,894 2.9
81 77 Grazia
Bauer Consumer Media 3.2 210,200 8.0
82 75 Red
Hachette Filipacchi -0.4 224,072 0.1
83 71 Bella
H Bauer -10.4 316,281 -29.9
84 78 Vogue
Conde Nast 0.1 219,026 0.6
85 73 Ideal Home
IPC Media -8.2 231,643 -7.4
86 76 TV Quick
IPC Media -5.9 246,181 -14.0
87 81 Sky Movies Magazine (Ireland)
Future Publishing n/a - n/a
88 - Camping and Caravanning
Camping & Caravanning Club n/a 201,827 3.6
89 - Honda Dream
River Publishing n/a 199,958 3.8
90 80 Private Eye
Pressdram -0.7 208,979 -0.7
91 82 Elle (UK)
Hachette Filipacchi 0.1 209,172 -2.7
92 84 WI Life
National Federation
of Women's Institutes n/a - n/a
93 - Computeractive
Incisive Media n/a - n/a
94 87 High Life
Cedar Communications -3.4 207,382 -3.4
95 88 BBC Top Gear Magazine
BBC Magazines 2.5 195,404 5.4
96 86 Inside Soap
Hachette Filipacchi 0.6 189,183 5.7
97 66 More!
Bauer Consumer Media -23.2 271,629 -26.4
98 89 Your Toddler
Bounty (UK) 2.6 151,562 31.2
99 85 Easy Living
Conde Nast -2.0 200,116 -2.0
100 83 TV & Satellite Week
IPC Media -3.1 207,327 -5.8

- Skymag continued its reign as the UK's leading consumer title as Sky increased distribution to more homes. The title is part of a portfolio of Sky customer titles

- OK! saw its circulation rise by 22.7 per cent, outperforming its celebrity rivals on the back of some sought-after exclusives and heavy television ad support

- The Hachette Filipacchi magazine posted an increase in the second half of 2007, as women's monthlies outperformed their weekly rivals

- NatMags' title was one of the stars among women's monthlies, showing a sales increase of 6 per cent in the second half of 2007

- The news and current affairs sector continued to show growth, led by The Economist's 2.9 per cent circulation rise

- The H Bauer title toppled IPC rival What's on TV as the UK's best-selling newsstand magazine. Its sale rose by 3.8 per cent in 2007

- Tesco's customer title, published by Cedar, recorded the highest six-month rise in the Top 100, adding 25.3 per cent to its circulation

- The Conde Nast title continues to lead the pack in the women's lifestyle market, despite a 6.5 per cent sales decline

- FHM turned round its fortunes with an increase in circulation in the second half of the year. This followed a relaunch

- The glossy fashion weekly Grazia continued to perform well, with an 8 per cent year-on-year circulation increase

Source: Audit Bureau of Circulations, July-December 2007. Customer titles in red. Note *EMEA (excluding BI/SA).