TOP SPOTS 2002: Retail and Home Shopping

Another difficult category, dominated - yet again - by Ikea, the brand that never ceases to amaze in terms of ad creativity. 'Lamp' turns the hardest hearts to jelly with its sad tale of a lamp cast out on the street, having been replaced by a shiny, new model. 'Organised' picked up awards around the world for its hilarious glimpse at what the neighbours get up to after hours.