The Trainline hands media account to Vizeum

LONDON - The Trainline, the online train ticket booking company, has appointed Vizeum as its media agency to help reposition the brand.

The trainline... appointed Vizeum
The trainline... appointed Vizeum
The agency won the account after a pitch against the incumbent Manning Gottlieb OMD and PHD.

The Trainline's commercial director Ben Pearson said: "We're delighted to be working with Vizeum. They demonstrated the tools and the depth of insight needed to exploit the huge opportunity we have with our brand."

Stuart Newman, one of the managing partners at Vizeum, said: "We are delighted to be working on a brand that has a fantastic opportunity ahead, who will benefit from all of our strategic, digital and data planning expertise."

The review follows the appointment of Delaney Lund Knox Warren & Partners as The Trainline's creative agency earlier this month.